Scope
This guide covers daily operation for Predictions & Calibration. Availability depends on your tenant package, role and configured providers.
Purpose
Compare model predictions with what actually happened.
Inspect scores, focus lists and calibration views.
Before you start
Correct tenant and project selected
Required source or provider is available
An accountable owner is identified
Test data can be separated from live activity
Procedure
- State the operating objective and the record, audience, campaign or project in scope.
- Inspect scores, focus lists and calibration views.
- Inspect the current status and supporting context before changing anything.
- Account for system behaviour: Refresh supported propensity and prediction outputs.
- Resolve failures, missing data or approval requirements before continuing.
- Close the loop: Compare predicted versus actual using calibration measures.
Verify the result
Compare predicted versus actual using calibration measures. Confirm that the intended record, state, run or report is visible to another authorised operator and that its next owner is clear.
Completion checkpoint
The capability is in the intended state, evidence is current, exceptions are owned and the next action can be understood without a separate status message.
Controls and limitations
Expose sample size, uncertainty and model limitations. Predictive, attribution and recommendation outputs support operator judgement; provider and data limitations remain relevant.