Setup & configuration
Configure identity keys, sources and merge policy.
Read the guideFeatures Audience
Audience product system
Customer 360 & Identity
Connect profile, activity and source evidence into one timeline.
What this system changes
Connect profile, activity and source evidence into one timeline.
Daily operation
Inspect profile, events, messages, campaigns and relationships.
Read the guideAutomation
Stitch eligible identities as new evidence arrives.
Read the guideMeasurement
Measure completeness, activity and lifecycle change.
Read the guideGovernance & controls
Keep merge history, provenance and uncertain matches visible.
Read the guideOperating model
From configuration to accountable outcome.
Adrox treats this capability as part of a connected workflow. It receives context, supports operating work, produces observable output and remains inside tenant, permission and approval boundaries.
Context
Configure identity keys, sources and merge policy.
Action
Inspect profile, events, messages, campaigns and relationships.
System behaviour
Stitch eligible identities as new evidence arrives.
Evidence
Measure completeness, activity and lifecycle change.
Control
Keep merge history, provenance and uncertain matches visible.
Next step
Use the linked product guides to configure and validate the workflow in your own tenant.
Implementation conversation
Map this feature to your sources, owners, channels and required operating outcome.
Discuss implementationPackage comparison
See how this feature’s configuration, operation, automation, measurement and controls map across packages.
Open the 320-facet matrix